President Joe Biden recently wrapped up his term with a final TV interview on MSNBC with host Lawrence O’Donnell. However, the interview didn’t quite capture the audience’s attention as expected. Despite significant promotion, the interview was outperformed in viewership by reruns of popular comedy shows like “Seinfeld” and “Family Guy.” This reflects a broader trend, suggesting that many people might be losing interest in Biden’s public appearances.
The interview, which aired during the 10 p.m. slot, attracted around 1.2 million viewers in total. However, it only managed to secure 97,000 viewers in the key demographic of ages 25-54. During the same time, Fox News secured a bigger portion of the audience, drawing in about 68% of cable news viewers overall and 71% in the 25-54 age group, while MSNBC only grabbed 23% and 15% of those groups, respectively.
Lawrence O’Donnell’s show, “The Last Word with Lawrence O’Donnell,” has been experiencing a decline in ratings over the past year. From 2023 to 2024, the viewership dropped by 5% overall. Specifically, there was a 6% decrease among viewers aged 25-54 and a 12% drop among those aged 18-49. This trend might explain why the Biden interview didn’t attract as many viewers as anticipated.
The interview itself received mixed reactions. Some viewers found Biden’s responses somewhat confusing, particularly when he was asked about his feelings after delivering a speech. Video clips shared on social media highlighted moments where Biden seemed to struggle with his words, which fueled criticism from some corners.
On platforms like Twitter, clips from the interview spread quickly. Commentators pointed out Biden’s seemingly disorganized responses, with some suggesting it was not the best way to end his term in office. These reactions suggest that the interview may not have helped Biden bolster his public image as he steps down.
MSNBC has been facing challenges with its ratings since the election period, and the network hasn’t shown signs of bouncing back. This ongoing ratings slump might be a factor in why the Biden interview didn’t capture the audience’s interest. Many viewers might be turning to other forms of entertainment or news sources.
Mike LaChance, a journalist who has been covering higher education and politics for various outlets, mentioned that MSNBC’s struggles with ratings have been noticeable for some time. LaChance has contributed to several media platforms since 2008, sharing insights into political dynamics and media trends.
As Biden’s interview didn’t quite meet expectations, it highlights the challenges that media networks face in retaining viewer interest amidst a changing landscape. With more options available for entertainment and information, networks like MSNBC might need to rethink their strategies to engage audiences effectively.
The broader implication is that viewers are increasingly selective about what they watch, often opting for content that entertains or aligns with their interests. This shift in viewer preferences could be influencing how political figures and media outlets approach public engagements.
The trends observed with Biden’s interview and MSNBC’s ratings could serve as a wake-up call for media networks to innovate and adapt to changing audience demands. It also raises questions about the effectiveness of traditional media formats in maintaining viewer engagement in today’s digital age.
With the media landscape continually evolving, networks may need to explore new formats or content strategies to remain relevant and capture the interest of diverse audiences. This situation underscores the importance of understanding audience behavior and preferences in crafting compelling media content.
As legacy networks navigate their rapid and eminent demise, it will be interesting to see how they respond to audience feedback and adjust their programming to better meet viewer expectations. This adaptability will likely be crucial for media outlets aiming to thrive in an increasingly competitive environment.
What are they silly; Biden doesn’t even get in the ratings, he’s so down in the toilet now that it’s a forgone conclusion, that his next stop coming up in just hours is the cesspool!
MSNBC to soon follow!
Was the Communist fake news thinking they’ll get high ratings.?
Family Guy and Seinfeld reruns got higher ratings over watching dipshit.!
If Communist MSNBC titled it;
“Bydens be Bydens for good”, might have gotten 2 or 3 stupid Communist voters to watch.
“Bydens be Bydens for good”
I like that a whole bunch, fits them well; but still “nothing but nothing” would get me to watch!
Hey wasn’t that what Seinfeld was classified as being in the show synopsis; “A Show about Nothing!”
So Actually “Nothing beat out Nothing,” now that’s the bottom of the barrel!
Yup this puts Biden in the category he truly belongs, the slimiest scum at the bottom!
I think Americans have been hounded and pounded long enough by this complete failure of a president. We are “tired”!!
MSNBC might as well do interviews with cadavers because that’s all they’re worth and they started out with the ugliest US Cadaver to boot! Now kick it out of sight and mind!
I never had any interest in anything Joe Biden said. We all know that everything that comes out of his mouth is either a lie, a vitriolic criticism, or complete nonsense.
The old goat should be forced into a Senior Care facility, preferably in Siberia.
Perry; 100% Spot-On!